How to answer ‘why did you choose this university?’ during a university interview

University interviews are an important step in the admissions process, offering applicants the opportunity to showcase their qualities beyond what’s written on their applications. Among the common questions asked is ‘why did you choose this university?’

Admissions committees want to gauge whether applicants have carefully considered their choice of university and whether there is a strong alignment between the applicant’s academic and personal goals and what the university offers. By asking this question, they can determine if the applicant is likely to thrive in the university’s academic and social environment.

In highly competitive admissions processes, where many applicants may have similar academic credentials, extracurricular activities, and accomplishments, the answer to this question can help distinguish one applicant from another. A well-crafted response that demonstrates a deep understanding of the university and a strong alignment with its values and offerings can make a candidate stand out.

How to answer ‘why did you choose this university?’

Research

Before your interview, delve deep into the university’s website, course catalogs, mission statements, and any other available resources. Understand the university’s values, academic programs, faculty expertise, campus culture, and unique offerings. Tailor your response to reflect what resonates with you about the university.

Personalize your answer

Avoid generic responses. Instead, highlight specific aspects of the university that attract you. Perhaps it’s the renowned faculty members in your field of interest, the university’s commitment to research, its robust extracurricular opportunities, or its supportive campus community. Reflect on how these aspects align with your academic and personal goals.

Connect your goals

Articulate how attending this university aligns with your long-term goals and aspirations. Whether you aspire to pursue a particular career path, engage in research, or contribute to specific campus initiatives, demonstrate how the university’s resources and opportunities will support your journey.

Share personal experiences

If you’ve had the chance to visit the campus, attend information sessions, or interact with current students or alumni, share those experiences. Describe how these interactions have influenced your decision and solidified your interest in the university. Personal anecdotes can add depth and authenticity to your response.

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Be genuine and enthusiastic

Your passion for the university should shine through in your response. Speak authentically about why you’re drawn to the institution and convey your excitement about the prospect of studying there. Admissions officers are looking for candidates who are genuinely enthusiastic about becoming part of their academic community.

Avoid negative comparisons

While it’s natural to draw comparisons between different universities, refrain from speaking negatively about other institutions. Focus instead on the positive attributes of the university you’re interviewing with and why it stands out to you.

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